writing
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The Question That Made Me Stop and Think I was recently asked if the things I learned in the classroom were actually valuable or translatable to real marketing work. My initial response was immediate and honest: no. That answer surprised me, especially considering I had just finished my degree and officially graduated the day before.…
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Lately, I’ve found myself thinking a lot about the movie Moneyball, how the Oakland A’s challenged decades of conventional baseball wisdom by using data to find overlooked talent. The brilliance of it wasn’t just in the numbers; it was in recognizing that traditional methods often miss hidden gems. The more I reflect on it, the…
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So I’ve been reading Data-ism by Steve Lohr, and it’s been making me think about how we actually use data – especially in marketing and branding. One line that really stuck with me was: “Big data technology is the digital age equivalent of the telescope or microscope.” I mean… that’s kind of spot on. A…
Think With Hailee 